Product Data and Content Workshop
This factor-a workshop offers you comprehensive operational knowledge, a platform for the exchange of experiences as well as continuous hands-on training in the area of product data and content. This event will help you build a solid foundation and show you how crucial optimized content is for the visibility of your products and thus for your growth.
- Achieving goals with search engine optimization
- Amazon’s search algorithm
- How to build effective campaigns
Content Relevance Analysis
- Practical examples
- Information transformation from reviews
Keyword creation process
- Keyword selection and shortening
- Keyword placement throughout the content
- Important tips
- New Amazon Policy
- International content creation
Selection of categories
- Current issues and challenges
- Advantages and disadvantages
- Why is A+ Content worthwhile
- Different possibilities
- A+ Premium
The participants receive concrete action references to strategic topics surrounding Amazon
Tips & Tricks
We provide many tips & tricks from our practical experience
The workshop can be personalized to meet your individual needs and you have the opportunity to ask questions at any time.
You will receive all the documents you need to read whenever it suits you.
Number of participants
The number of participants is limited and coordinated based on needs and timing to ensure the best possible training.
Who is the seminar for
Our strategy workshop is primarily aimed at decision makers in your company who are confronted with strategic issues
Are there any requirements?
There are basically no prerequisites for participation. Some basic knowledge never hurts, but is not a must
DO YOU WANT TO KNOW MORE ABOUT THE WORKSHOP? Ask our expert Lara Müller.
Lara Müller is Head of Editorial Team at factor-a. She has been with factor-a since day 1 and now heads our international editorial team. By supporting more than 150 content projects, she has specialized in the creation of optimal product data on Amazon.
Not the right topic?
Then take a look at our other workshops.
We let you look behind the Amazon curtain and provide strategic background knowledge.