We will present all possible sales models currently available on Amazon, explain their advantages and disadvantages, point out possibilities to combine different strategies and work with you to find your optimal solution to successfully use the Amazon channel in a controlled manner.
As Head of Product, Roberto Russo is responsible for the factor-a suite software solution as well as data analysis and Amazon research projects.
He has been at the startup world for over 10 years. His focus is on innovative software projects and the development of professional developer teams.
Nils Zündorf has been an e-commerce consultant and specialist in the development and scaling of paid advertising measures for over ten years. His focus is on Sponsored Ads and the Amazon Demand Side Platform.
Principal Consultant Advertising, Media & eCommerce
In his function as Principal Consultant, Soeren Oberdalhoff advises strategic clients on all advertising topics. Prior to that, he spent almost ten years with Amazon Media Group. His focus is on campaign strategies that can truly increase sales and brand awareness. With more than 500 conceptualized projects, he is our top-level expert for a successful campaign setup and the perfect customer experience.
Team Lead Programmatic Advertising
Kimberly Maggard is Team Lead Programmatic Advertising at factor-a. In 2017 she moved from the Search Team to Programmatic and has since built up the DSP Campaign Strategy and Management division at factor-a. With the help of her team, she helps over 50 brands increase their Amazon sales through programmatic advertising.
Lara Müller has helped build factor-a from day one. Since 2020, she has been part of the Amazon agency’s management team as an Operations Director. Along the way, she has managed numerous client projects and become one of the leading experts in Amazon content optimization. Lara knows exactly how brands present their products in the best possible way on the platform. Her expertise extends far beyond the borders of Europe as she also specializes in markets such as China, India, Japan and the USA. As Operations Director, she makes the work of the various factor-a departments measurable through KPI frameworks and ensures that resources are deployed in a targeted and sustainable manner to bring out the best performance for her clients.
Principal Amazon Retail
Alexander Ortner is Principal Amazon Retail at factor-a. He spent almost nine years working directly for Amazon. He draws on valuable insights when advising factor-a clients. He focuses on analytics and strategic consulting.
Head of Key Account
Alice has been a part of factor-a for a long time and is now Head of the Key Account Management Team. Hand in hand with her clients she finds tailor-made solutions for all problems and challenges.
Team Lead Brand Content
Katharina Lurz is Team Lead Brand Content at factor-a. She started as an editor and specialized in Amazon A+ content early on. At factor-a, she helped build up and restructure her department. Together with her team she has successfully implemented projects for more than 100 brands.
Head of Amazon Advertising
Timo Kosak is Head of the Sponsored Advertising and DSP department. With his team of 20 people he is responsible for the success of the holistic advertising of our clients.
Principal Strategy Consulting
Sebastian Gilles is Principal in the Strategy Consulting division at factor-a and is responsible for the further development of our strategic consulting services and data-based consulting products. Before joining factor-a at the beginning of 2020 to help numerous large manufacturers develop the right e-commerce and Amazon strategy, Sebastian founded two start-ups in B2B e-commerce and SaaS and worked in the digital and strategy consulting division at Accenture and BCG.
Head of Consulting
Amir Samari is Head of Consulting at factor-a. He began his career as a consultant at Otto Group and IBM. At factor-a, Amir and his team serve renowned clients in a wide range of industries and countries. He always has an open ear and is happy to take time for your questions.