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The New Amazon Normal- Looking Back on the Effects of 2020

Amazon the New Normal, 2020 Recap

With Alexa, Amazon has created a new connection between companies and consumers and has thus thrown old marketing principles overboard. The newly created Voice Commerce channel plays by its own rules. Now it is a matter of developing good strategies to win the game.Read more

Product Launch with Amazon Search Engine Marketing

Product Launch Amazon Sponosored Ads

Would you like to launch a new brand, product line or product on Amazon? Is your inventory listed on Amazon and ready to get shipped? Then you should start pushing sales. This is where Amazon Advertising comes in: How do you launch a product on Amazon by utilizing search engine marketing (Sponsored Ads)?Read more

What are Amazon Halo Sales and where do they come from?

The Amazon Advertising jungle often poses challenges to marketers – as in the case of Halo Sales. In this article, … Read more