With Alexa, Amazon has created a new connection between companies and consumers and has thus thrown old marketing principles overboard. The newly created Voice Commerce channel plays by its own rules. Now it is a matter of developing good strategies to win the game.Read more
Amazon.nl is live. What do manufacturers and brands need to know now to get a head start? We provide the overview.
The virtual Dash Button is a feature in the Amazon Shopping App available to all Prime members. You can save your favorite products as a shortcut and reorder them with one click. Let’s take a closer look at the virtual order buttons from a consumer and vendor perspective.Read more
Once your business is up and running on Amazon, it’s tempting to start considering how to target international marketplaces. However … Read more