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Voice Commerce: How Alexa brings you into the home of your customers

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With Alexa, Amazon has created a new connection between companies and consumers and has thus thrown old marketing principles overboard. The newly created Voice Commerce channel plays by its own rules. Now it is a matter of developing good strategies to win the game.Read more

Amazon-SEO: The end of the product description

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The commercial giant constantly comes up with something new. However, sellers and vendors are rarely informed proactively. It is often only when ranking losses or unsuccessful upload attempts occur that one notices that there are new rules for the Amazon SEO. This time it seems Amazon is going after product descriptions.Read more