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Brand optimization: steps to success on and off Amazon

Building up a strong and consistent brand presence on Amazon is crucial for success. Combined with Amazon Advertising, your brand content (from product information to a strong brand store) has a massive impact on expanding your audience and increasing sales and market share on Amazon.Read more

How a Global Pandemic Changed the E-Grocery Industry Forever

e-grocery and the shift to online grocery shopping in the face of a pandemic

When everything shut down, even our most basic needs- food and water- shifted to online and, as a result, the online grocery market has skyrocketed. This has led to major behavior changes both in-person and online, and retailers, brands and manufacturers are being faced with new challenges and game-changing opportunities.Read more

Tips for a Successful Product Launch on Amazon

New Product Launch Amazon

Looking to launch a new product on Amazon or enter a new Amazon marketplace? Explore these tips for doing it successfully.Read more

7 Tips for a Successful Product Launch on Amazon

New Product Launch Amazon

Are you interested in selling products on Amazon? Are you currently a vendor or seller but are curious about launching your products in new marketplaces? Are you selling across multiple Amazon marketplaces and curious how to develop a successful cross-market approach? Whether one or all of these apply to you and your Amazon business, this live stream will provide an overview of the fundamentals that go into Amazon product launches.Read more

Amazon DSP: Twitch Inventory and Audiences Available for Targeting

Twitch and Amazon DSP

Brands running Amazon DSP campaigns in EU5 can now address the diverse interests of the Twitch community through Twitch video and display ads. Learn more!Read more

Amazon.nl: Sponsored Ads are Now Available in the Netherlands

The Netherlands Sponsored Products Launch
According to the Amazon Website, Amazon has just announced the launching of Sponsored Ads in the Amazon.nl marketplace, allowing for … Read more

The New Amazon Normal- Looking Back on the Effects of 2020

Amazon the New Normal, 2020 Recap

With Alexa, Amazon has created a new connection between companies and consumers and has thus thrown old marketing principles overboard. The newly created Voice Commerce channel plays by its own rules. Now it is a matter of developing good strategies to win the game.Read more