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The New Amazon Normal – Main Challenges of Our Clients in 2020
2020 was a year that turned everything upside-down, and business on Amazon is no exception. From strategy to advertising, content and software, companies have been forced to completely reimagine the way they handle their Amazon presence this year. In this live session, Amazon experts Marc Aufzug and Alexander Ortner will discuss the challenges our clients have faced through the ups and downs of 2020 and how redefining ecommerce as we know it has helped them to emerge stronger than ever. Join Marc and Alexander as they take a deep dive into the new Amazon strategies based on real market data that have led to the changes in advertising, content and software that are helping businesses to succeed on Amazon in 2020. Additionally, they will break down the Amazon trends from this year of unpredictability and explore how they can help predict the moves that will lead to success on Amazon in the coming years. Tune in next Wednesday, December 9, 2020, and become an expert in the “new Amazon normal”.
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More than 1,100 live views
Managing Director, factor-a
Principal Amazon Retail, factor-a
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Who we are?
factor-a – part of Dept – helps more than 120 international manufacturers and brands improve all aspects of their vendor performance on Amazon. In fact, factor-a is already responsible for managing Europe’s largest budget of Amazon Advertising. For their clients that means more sales, higher market share, and better brand representation.