Here you can download all our whitepapers on important topics around Amazon.
Canute and the Amazons
This whitepaper serves as a basis for a structured analysis of the advantages and disadvantages of Amazon. The strong growth of Amazon and its new bargaining power have shown in recent years that Amazon has become a market in its own right.
Amazon Sponsored Ads
Amazon has become the marketplace for everything. Your customers also know this and are increasingly looking for Amazon instead of Google if they intend to buy. Fortunately, the platform offers extensive advertising measures such as Sponsored Ads.
Amazon Demand Side Platform (DSP)
The Amazon Demand Side Platform offers advertisers in the display and programmatic environment a combination of maximum reach and Amazon’s wealth of data on buying interests and buying behavior.