Leading for vendors

Internationally scaleable

Technology driven

Three of our customers

Our promise

factor-a helps leading brands boost their sales on Amazon. We are pioneers in Amazon marketplace management for vendors. Without doubt our more than 60 successful projects on Amazon speak for themselves. factor-a offers premium content, marketplace management and vendor central handling- internationally scalable and technology-based. Work with the best!

Premium Content

YOUR BRAND. VISIBLE. MAXIMISED CONVERSION.

Your brand and your product should be presented in the best way possible, but perfect content is much more than just product presentation. factor-a premium content increases your brand’s visibility on Amazon and boosts your conversion rate, leading to a higher number of sales. Thanks to our tool-based keyword research, your product will reach maximum relevance on Amazon. Our international content team will assure that prospective customers find exactly the kind of information on your product page, that is crucial for their final decision to purchase. Create an ideal basis and multiply your sales through marketplace optimisation (MPO)!

Marketplace Advertising

MORE SALES. LUCRATIVE. SCALABLE.

Amazon offers a variety of marketing strategies that will help improve your sales success noticeably. Professional Marketplace Advertising (PMA) is essential for success and will  raise your sales remarkably, however, implementing successful marketing strategies demands determined and goal-orientated actions and active promotion of your brand on Amazon. Based on prime content, it is important to choose the right marketing activities and have them set up and implemented by experienced specialists, thus optimising results permanently. Secure a clear competitive advantage and give your sales a decisive boost!

Vendor Central Handling

Monitoring. Analytics. Reporting.

In addition to having optimal content and an effective marketing strategy, handling Amazon’s vendor central also requires constant attention. Upload or monitoring of product data, opening and tracking of Amazon support cases, optimal presentation of the product range structure in terms of variations and best use of cross selling potentials, or monitoring and answering reviews -the responsibilities and tasks are diverse. Boost your performance on Amazon and increase your brand- and customer experience!

The Experts behind factor-a

“Companies do not just sell on Amazon; much rather brands get created through and on Amazon. Amazon is a core component of the customer journey and premium brands do well to actively use the opportunities offered by it. factor-a assists with the selection, the set-up and continuous optimisation of marketing measures to permanently position brands successfully on Amazon.”

 

Adrian Hotz
Adrian Hotz
Holder - Adrian Hotz E-Commerce Beratung

“Manufacturers need to successfully sell on Amazon today to be part of the Ecommerce market tomorrow. factor-a is the most advanced service contractor in the core countries of Europe, because it has been operating on the market from an early stage on and is working with the most major brands in its catchment area. ”

 

Alexander Graf
Alexander Graf
Ecommerce Expert - kassenzone.de

“Especially in a B2C setting Amazon is the most important source of revenue in e-commerce for manufactures. factor-a is a premium service provider and understands the needs of brands. It operates indicator driven and ensures significantly higher sales on Amazon. A crucial success factor for manufactures is the high quality service that factor-a provides through technological orientation, even across country borders. ”

 

 

Markus Fost
Markus Fost
Managing Partner - FOSTEC & Company GmbH

Known from

Why factor-a?

Why factor-a?

Internationally scalable

factor-a covers all language regions relevant for Amazon. Our dedicated team in Cologne includes speakers from Germany, the United Kingdom and the USA, France, Spain, Italy, China and others. Thus scalability in terms of the number of SKUs and into other language areas is guaranteed consistently. To us, internationalisation means much more than a simple translation of your German Content. Successfully selling in other languages requires the consideration of specific individual keywords and sales arguments. Internationalise your Amazon content with our help and maximise your sales potential!

Technology-driven

factor-a supports all processes and operations with proprietary technology. Our committed in-house marketplace intelligence (MPI) development team works every day to ensure that our consultants can focus on what is important and deliver even better results for you! As our customer, you benefit from profound keyword- and content research, product data- and review monitoring, effective marketing strategies and the evaluation and processing of all your performance indicators. With factor-a you get maximum output and establish optimal transparency for yourself!  

Process-orientated

Our consultancy approach is modular and thus transparent and optimally structured for you. Each of the three cornerstones of our consulting services- premium content, marketplace marketing and vendor central handling, is divided into three phases:

  1. Analysis and conception
    We define the status quo, help you establish goals and determine the best fitting measures, together with a basis for their implementation, in close cooperation with you.
  2. Setup and implementation
    We set up all necessary systems and implement each appointed step. Thanks to our extensive experience with leading, international brands, you are in good hands with factor-a.
  3. Monitoring, reporting and optimisation
    We keep track for you! We monitor our measures, document progress and keep you updated. If modification is required, we are going to make targeted adjustments wherever necessary.

Leading brands trust in us

… and talk about it

“For us Amazon is a major sales channel. factor-a supports us in terms of content management as well as marketplace advertising. We always receive fast and professional assistance.”

 

 

Benjamin Abbenseth
Head of Ecommerce - Rotho Kunststoff AG

“In factor-a we have found a competent partner, who provides customised support and presents our brand and our products on Amazon in the best light. We are already noticing a significant increase in sales. Most customer questions are now answered directly on our Amazon product pages, which has a positive influence on the final purchasing decision.”

Peter Wylenzek
Peter Wylenzek
Ecommerce Data Analyst - L'oréal Deutschland GmbH

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